IPhone 13 Design Revealed, Successful iPhone Sales, Exciting MacBook Pro Details
Returning to another week of Cupertino news and headlines, this week’s Apple Loop includes iPhone 13 design leaks, 100 million iPhone 12 sales, iOS updates, macOS and watchOS, details on the new launch date of the MacBook Pro, miniLED production of screens is accelerating, the product (red) continues the fight against Covid 19.
Apple Loop is here to remind you of some of the many, many discussions that have taken place around Apple over the past seven days (and you can read my weekly recap of Android news here on Forbes).
Leaked iPhone 13 models
Presumably collected as dummy physical samples for third-party case and device makers, images of two go-anywhere iPhone 13 models appeared online this week. They confirm the absence of major design changes, at least on the outside, though the new camera lens layout, smaller notch, and reworked FaceID sensor location:
“The pictures show a smaller notch, which we’ve heard of before. That would mean Apple has cut back on Face ID technology and moved the earpiece. Given the obsolescence of the notch design, we’re excited about everything. kind of change in that regard. ”
100 million iPhones
Apple has hit the “one hundred million iPhones sold” milestone since launching the iPhone 12 family in just seven months, a pace that is only matched by the iPhone 6 and iPhone 6 Plus lineup when demand for “a larger iPhone “has been encountered. Looks like the idea of a 5G super cycle has come true:
“In the case of the iPhone 6 series, strong pent-up demand for large-screen iPhones boosted sales, while for the iPhone 12 series, the addition of 5G capability and a full OLED display attracted sales. clients. With the ASP for Apple phones being at an all time high, the volume super-cycle of the iPhone 12 series will also lead to a revenue super-cycle breaking its own record every year. “
(Search for counterpoint).
A measured approach to iOS updates
Although the iPhone 13 family is the first iPhone to ship with iOS, the software update announced at WWDC is available in public beta (just like other operating systems from Apple). If you want to know Apple’s direction for the next 12-18 months, the operating system is a smart place to look. Federico Viticci has been running OS 15 and iPadOS 15 for a few weeks, and notes that the two closely related operating systems look like careful and measured updates, rather than wholesale system updates:
“Let me get right to the point: I don’t think iOS and iPadOS 15 are massive updates like iOS and iPadOS 13 or 14. There are dozens of cool new features in both updates. up to date, but none of them seem “obvious” to show average users like, say, Dark Mode and Multi Window iPad in iOS and iPadOS 13 or Home screen widgets in iOS 14 from last year. And, for the most part, I think it’s okay.
IPad / MacBook Reunion Beta Coming
MacOS Monterey has also gotten a public beta, and again, while there aren’t any major changes to the operating system, the universal control system for sharing a keyboard and mouse with an iPad brings one closer. Apple’s mobile and desktop platforms:
“If you have an iPad running iPadOS 15 as well as your Mac, you can – and it’s so good, it’s almost scary – drag content from one screen to another when they’re sitting next to it. Watching the cursor move from one screen to the next as you drag your mouse is remarkable. “
The update of the fitness watch
Then there’s WatchOS 8, with the focus on wellness apps now focusing on the public beta:
“There are new Reflect sessions that ask you to focus your thoughts, while the watch itself also gains the ability to reflect iOS 15’s new Focus settings. The two new validated workouts — Pilates and Tai Chi— are also exercises that combine physical and mental You can also see it in more subtle updates that help you have peace of mind by giving you less reason to reach for your phone.
The new MacBooks are coming
On the product side, Apple is no longer considering product releases in September and the iPhone launch event (Forbes). Given the number of products slated for Q3, there could be a rush of new hardware, including the updated 14-inch and 16-inch MacBook Pro laptops:
“Digitimes announced today that Apple is bringing in vendors ready for the ramp-up of the highly anticipated 2021 MacBook Pro lineup. The report says the new 14-inch and 16-inch MacBook Pros are expected to launch at the end of the day. of the third quarter of 2021., which probably means September. “
(Digitimes via 9to5Mac).
More screens are needed
With new designs and new features comes the need for new suppliers. This is the case with Apple’s plans for the macOS laptop, and steps have been taken to hire a new supplier of new miniLED displays for MacBooks:
According to a new report from DigiTimes, Osram Opto Semiconductors has been added to Apple’s list of suppliers to provide mini-LED technology to aid in the production of upcoming MacBook Pro models. With this deal in place, Apple could have the upper hand. -work to incorporate 14- and 16-inch panels for the redesigned MacBook Pro family. “
Apple’s Product (Red) partnership has switched to supporting the Global Fund’s response to Covid-19 in 2020. This move will continue until the end of this year, offering support for healthcare in Africa:
Apple began its partnership with (RED) in 2006 with the ultimate goal of ending the HIV / AIDS epidemic in sub-Saharan Africa. The partnership includes several different projects, including Apple-backed grants and more than $ 250 million. dollars in donations to the Global Foundation Fund HIV / AIDS programs through Apple’s PRODUCT (RED) purchases. ”
Apple Loop gives you seven days of highlights every weekend here on Forbes. Remember to follow me so you won’t miss any coverage in the future. Last week’s Apple Loop can be read here, or this week’s edition of Loop’s sister column, Android Circuit, is also available on Forbes.